Start with a Story | Communications + Positioning Studio

Start with a Story is me, James Young—a Communications Strategist and former Data Scientist.

I've worked with startups scaleups SMEs agencies VCs and more—to tell stories that inspire change in the world.

Heartbeat by Peakon

How we generated international headlines and built a $700M brand by telling stories about the world of work

Bright Network

How we launched a recruitment platform and displaced FTSE100 competitors with an urgent and inclusive narrative

Workbounce

How we raised $2.7M from one of Europe's leading VCs and kick-started a business with brand storytelling

I've spent my career turning complex concepts and ideas into clear and compelling stories.

In 2016, I left my role as Data Scientist to become Peakon's first marketing hire. There, I led our Brand and Content strategy from a 12-person, Series-A startup to a $700M acquisition.

Since then, I've used my experience to help founders, leaders and CEOs to launch products, secure international headlines, and generate over €10M in new business.

Learn more on LinkedIn

"James gave us a narrative that won deals against FTSE100 competitors from the start."

James Uffindell—CEO and Founder, Bright Network

"James was the driving force behind the Peakon brand. He played a pivotal role in our $700M acquisition."

Phil Chambers—CEO and Co-founder, Peakon

"James effortlessly combines strategic thinking with exceptional creative output."

Rowan Bailey—COO and Co-founder, Workbounce

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If you want to change the world—tell a world-changing story

If you want to change the world
—tell a world-changing story